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- Use billboards to engage your advertisers & your audience
We know that starting anything new can be hard, and that as your organisation embarks on your journey of digital transformation, your advertisers need to come along too. One of the most simple, yet powerful ways you can start to build familiarity and trust with your advertisers, generate revenue and connect with your audience is by using app billboards. What is an app billboard? An app billboard is a promotional image that appears for a few seconds after your app is launched. Billboards are a popular choice for advertisers, and can also be used communicate special campaigns or any other newsworthy information you'd like to share with your audience. Within your app, you have the option to display more than one billboard at the same time. These can represent separate advertisers/campaigns or a single campaign with a number of different billboards. If you are flighting a number of billboards at the same time, you can choose whether you'd like them to appear in a particular order, or randomly. You also have the option to add a call-to-action to your billboard which could consist of either a clickable link allowing app members to navigate to a website or a clickable button allowing them to dial through to a predetermined phone number. The billboard/s will display once every 10 minutes so if you're coming in and out of the app frequently, the maximum amount of times the billboard/s will be shown is once every 10 minutes. And once you're in the app, there's no need to quit and reopen in order to view the billboards again. Simply tap the star in the top right of your app. Benefits of using app billboards Billboards can be used effectively to stimulate app engagement and offer value to your advertisers regardless of what industry you're in. Our customers across all industries, such as broadcast entities, residential communities or business groups, use billboards to support their business objectives in a few different ways, including: Promoting local business specials, products and deals. Providing community-interest info such as Covid-19 awareness. Supporting broader engagement campaigns or initiatives. Building strong brand affiliation over a longer period of time. Informing audiences on features and functionality within the app. Introducing an Advertiser to Billboards Billboards are a low-risk way to introduce a new advertiser to your digital audience, or to get an existing advertiser comfortable with the wide range of app-based inventory options available. It's easy to measure and provide statistics on the performance of a billboard campaign and, for an advertiser who would like quick in-flight changes, it's so simple to change or adjust a billboard on-the-fly. Pricing of billboards could also be offered at an introductory or promotional price, or part of a package with other elements such as on-air or social media. You can price this inventory in a similar way to your other inventory so as not to deter your advertisers from being willing to experiment. You could even consider offering premium pricing if a customer would like their billboard to always appear first when the app is launched. how to set up a billboard campaign Now that you've aware of what an app billboard is and its benefits, there are a few simple steps before you're ready to run a successful billboard campaign, whether it's an internal initiative or a partnership with an advertiser. Step 1: Plan your Billboard Campaign For the purpose of this exercise, let's imagine our community is hosting a Fun Run to raise funds for the local SPCA. The community would like to share a billboard in their app to let people know about the event, and potentially add a link navigating to a website for registrations or ticket purchases. Some questions you can ask when considering how to create your billboard are: What is the message you'd like to get across? Is it simply one billboard or a campaign of several billboards? Would you like the billboard to link through to a website or video when tapped? How long would you like the billboard to run for? Step 2: Design your Billboard Once you've decided what it is you'd like to say in your billboard, it's time to create the design. As this stage, it is important to be aware of a few simple guidelines to ensure that the billboard displays appropriately within your app. One design for the billboard will be required, which will respond to different device sizes. The actual size of the billboard will be different to the size of the 'safe area' which is the area that will be visible within the app, to accommodate for different device sizes. Any text included in the billboard should not be too small or illegible, and images should be clear and not too detailed. Below is an example of what our Fun Run billboard could look like. Including a call-to-action button that informs the member that the billboard is clickable will help our community find out more and maybe even sign up. Step 3: Submit your billboard to the Fabrik team for flighting Once your billboard design is complete, and you've decided how long you'd like the campaign to run for, you're ready to get started with your campaign! When you're ready to submit your billboard/s for flighting, please contact our Customer Success team who will do that for you. Measuring the impact of a billboard campaign Once the billboard is live, you will need to find reporting and insights about how the advertising campaign is performing. This information is available within the Metrics application, where you'll be able to see exactly how many times the billboard was viewed within the campaign and, if there was a clickable URL associated with it, how many times the billboard was clicked or tapped. To find out more about how to use billboards to engage with your advertisers or to flight your next billboard, please get in touch with our Customer Success team. And stay tuned for some exciting upgrades we have coming to app billboards soon! further info Read more about Fabrik's other Advertising Inventory possibilities. Watch our webinar about different campaign ideas and opportunities within Fabrik.
- Customising your Dialboard
Depending on your pricing tier, you may be able to make use of the Dialboard feature within your app. What is the Dialboard? The Dialboard is a screen in the app that displays a set of important numbers for your community. You can use the Dialboard for emergency contacts, departmental phone numbers, or even as advertising space. The Dialboard is also home to the optional Call Back Button, which is an additional feature that Fabrik offers you. See the last section on this page for information on how this works. How it works: The Dialboard slides down from the top of the screen when the app member taps the "phone" 📞 icon in the top-right corner of your app. If you don't have the option of using the Dialboard or your would prefer not to, the phone icon will simply be connected to one phone number of your choice. (You can also choose to hide the phone icon entirely.) For the best user experience, you can add up to 9 numbers on your Dialboard. Note that, when a member taps on any of these icons, they are redirected to their device's Phone application in order to place the call. Therefore, the call is connected over their cellular network and not via the app. To customise your Dialboard, send us the following: Title of each listing (see specs below). Phone number for each listing. Icon for each listing (see specs below). The hex code of the colour in which you'd like the icons and text to appear. Title Specifications: Try to keep the name to a maximum of 20 characters. If the title is longer than 20 characters, it will be shortened on many devices. Icon Specifications: Dimensions: The height of each icon should be a maximum of 142px. Filetype: Send each icon as a transparent .PNG file with no background. File-size: As small as possible for quick loading on the app. Colour: A light colour is suggested as the Dialboard background is dark. The Call Back Button The Call Back button (also known as "Cloud Concierge") is a feature that empowers your app member to send you a "please call me". It is a useful feature if you: are not always contactable via telephone and would prefer to call people back when you have the time. offer a helpdesk or call-centre service to your app community. would like to save your member on cellular costs by calling them instead. would like to offer an advertiser the an opt-in feature from within your app. How it works: When a member taps on the Call Back button, they will see a notification asking them to confirm that they'd like to be contacted. Should they agree, an automated message will be sent to a private channel of your choice that only those selected individuals within the channel will receive (e.g. your team). It is then up to those individuals to call the member back. Specifications: Title: By default, the button is titled "Request a Call Back". This can be customised to a title of your choice. Icon: By default, the icon will be a bell, but this can be customised to an icon that you send to us. Colour: The Call Back button and title will appear in the same colour as the Dialboard information. Channel information: The name of the private channel in which you'd like to receive these Call Back requests, as well as the registered phone numbers of the individuals who need to respond to the requests.
- Testing iPhone App Builds
To test a beta or draft version of your iPhone app, you will need: an iPhone or iPod touch running iOS 13 or later; an internet connection; an email address; the TestFlight app. Receiving Access to the test app To get started, send us the email address with which you want to access the test app link. Once you hear that we've sent you a link, check your mailbox for an email from TestFlight (no_reply@email.apple.com). The email often goes into your 'Other' folder or may end up in Junk, so it's best to search your entire mailbox. When you click the 'View in TestFlight' button, a web page will open with a code which you will need once you open TestFlight. Installing TestFlight Install TestFlight on the device you’ll use for testing. Search for "TestFlight" in the App Store, or open this link on your iPhone: https://itunes.apple.com/us/app/testflight/id899247664. Open TestFlight and register a profile to begin using the service. Click on the 'Redeem' link on the top-right of the screen. Add the code that you received on the webpage opened from your TestFlight email (see point 3 above). More info about TestFlight. If you have issues when installing, check out this troubleshooting guide. Accessing your App After your app has installed on your device, tap the 'Open' button. Just like any normal app, your app icon will also appear on your home screen to return to at any time. Your app icon should have a yellow dot next to the name - that's how you can tell that it's a test app. Open your app and go through the app to play around with it. Downloading a second Test version If changes have been made to your test app and you'd like to open the new version, be sure to delete the previous app before installing the new one, as follows: 1. Remove the old test app: On your home screen, tap and hold down the app icon of the previous app. Tap on 'Remove app'. Tap on 'Delete app'. 2. Install the new test app: Open your TestFlight app. Check that you have the latest version available for download as follows: Your app says that it will expire between 80-90 days; Or open the listing, click on 'App Details', and confirm that the Release Date is as per the latest release. Install the app. Testing your app While reviewing your app, you may notice bugs or identify changes that you'd like to make. In addition to making notes, you may also want to take screenshots and screen recordings: Take a screenshot: It is best to take screenshots of the elements which you'd like to discuss. Here's how to take a screenshot on your iPhone: https://support.apple.com/en-za/HT200289 The screenshot will be saved in your Photos app. You can add drawings and text to your screenshot with Markup. Take a screen recording: You may want to show a particular behaviour, for example what happens when a link is tapped on etc. Here's how to record the screen on your iPhone: https://support.apple.com/en-us/HT207935 The video will be saved in your Photos app. Provide your feedback to the team: Email your notes and screenshots to the team and/or use these as discussion points in the next conversation with your Fabrik team.
- Testing Android App Builds
To test a beta or draft version of your Android app, you will need: An Android smartphone running Android version 4.3 or later; An internet connection. Installing the test app Our team will send you a link to the app. On your Android phone, access the link. Your browser window will open up. Download the latest version by tapping the 'Download' button. Your browser will ask you to confirm that you want to download a file that ends in .apk; tap the 'Download' button again. The device may take a few moments to download the apk file into your Downloads folder. Once the file is available on your device, the browser will prompt you to 'Install'. Because you are "sideloading" an app from a link and not the official app stores, your device may present you with security warnings. Please dismiss these warnings and proceed. Once you tap 'Install', the device may take a few more moments to install the file onto your device. Tap 'Open'. If you have issues when installing, check out this post. Downloading a second Test version If changes have been made to your test app and you'd like to open the new version, be sure to delete the previous app before installing the new one, as follows: Remove the old test app: On your home screen, tap and hold down the app icon of the previous app. Tap on 'Uninstall'. Tap on 'OK'. Install the new test app: Be sure to click on the new link provided to you by our team. Follow the steps above as though you have a new app. Testing your app While reviewing your app, you may notice bugs or identify changes that you'd like to make. In addition to making notes, you may also want to take screenshots and screen recordings: Take a screenshot: It is best to take screenshots of the elements which you'd like to discuss. Here's how to take a screenshot on your Android phone: https://support.google.com/android/answer/9075928?hl=en You can add drawings and text to your screenshot to highlight important aspects. Take a screen recording: You may want to show a particular behaviour, for example what happens when a link is tapped on etc. Here's how to record the screen on your Android: https://support.google.com/android/answer/9075928?hl=en Provide your feedback to the team: Email your notes and screenshots to the team and/or use these as discussion points in the next conversation with your Fabrik team.
- Setting up your Apple Developer Account
Step 1: Identify your company's Legal Signatory. Be sure to provide us with the details of a legal signatory for your company. This could be a director or someone who has been granted signing authority. Even if the Apple developer account will not be monitored or administered by this person, Apple requires that the account be linked to this person's details. Your organisation’s website must be publicly available and the domain name must be associated with the name of your organisation. You will need an email address that uses your organisation's domain name i.e. yourname@yourcompany.co.za Provide a CIPC document, or any document that provides details of the category of your organisation. Provide an official business document that includes: the company's physical address the company telephone number the full name of your legal signatory the job title of your legal signatory the mobile/cellphone number of your legal signatory Step 2: Obtain a D-U-N-S number. To enroll an Apple Developer account for your business, your company must have or obtain a D-U-N-S Number so that Apple can verify your company's identity and legal entity status. These unique nine-digit numbers are assigned by Dun & Bradstreet and are widely used as standard business identifiers. They are free in most jurisdictions. Find out more If you are a South African company, you can request a DUNS number from TransUnion. Other African countries can request from DNB SAME. Ensure the details submitted are accurate as changes may take weeks to be actioned and to reflect on the global system. TransUnion should take 2-5 days to respond with a DUNS number. Once the DUNS number has been received, it may take at least 15 business days for the number to be available on their global system from which Apple will retrieve it for their verification purposes. Expected duration: ±20 days Step 3: Create your Apple ID. Ensure you are using the First Name, Last Name and Contact Number of the approved legal signatory of the business. The Apple ID will need to be connected to a phone number on an iOS device that can receive phone calls (i.e. Two-Factor-Authentication) which can be used to receive One Time Pins. Step 4: Enroll for the Apple Developer Program. After Step 2 is completed, the DUNS number should be available on their global system from which Apple can retrieve it for their verification purposes. With your Apple ID, log in to App Store Connect and Enroll for the Apple Developer Program as an Organisation. When completing the requested information, ensure you are using the same information as you have in your DUNS request and Apple ID application. If the application is successfully submitted, Apple will send an automated response to the email address associated with the account. Apple will phone the approved legal signatory within 1-2 business days. If you miss this call, Apple will ask you to provide them with a few time-slots in which they can contact you. Once the approved legal signatory has been contacted, an email will be sent within the next 1-2 days providing a link to complete the annual Apple Developer payment of $99. Once payment has been made, an automated response will be received indicating that the payment will be approved in 1-2 business days. When payment is approved, an email will be received congratulating the applicant on your successful approval into the Apple Developer Program. Our developers' email addresses will need to be granted Admin access to the Developer account. Expected duration: ±7 business days Step 5: Receive a test app to review. After our developers have been granted Admin access to your Developer account, it may take 5 business days to build your app. After the app has been built, to make it available to you to test via TestFlight takes at least 24 hours (or 1 day) for testers to receive a link to access the app. Expected duration: ±7 business days Step 6: First submission to the Apple App Store. From the time you provide the go-ahead to submit your app, our developers require 2 business days to prepare for submission. Note that your Terms of Service documents must be uploaded to your app prior to submission, or the app will be rejected. When the app is submitted, it will be reviewed by an individual at Apple. This process can take 3-5 business days. Expected duration: ±7 business days
- Completing your App Store Listings
Step 1: Your App Description When completing your App Description elements, refer to the table below. For general best practices and guidelines, find out more on these websites: Google Play Store App Store Huawei AppGallery Step 2: your Developer Page Once your Google Developer account is created and paid for, you have a branding opportunity on the Google Play Store. To create a developer page, you need to have at least one published app on Google Play. People can visit your developer page to learn more about your brand and find all the apps that you’ve published on Google Play. Developer pages aren’t required. If you don’t set up a developer page, other apps that you’ve published will continue to be displayed on your developer-specific app collections on Google Play. Visit Google's own Developer page for a good example. For best practices and guidelines, find out more on the Google website: https://support.google.com/googleplay/android-developer/answer/9873827 If you would like to brand your Google Developer page, you will need the following information:
- Introducing Your App to your Community
When preparing your app launch, it's recommended that you assemble a set of guidelines to introduce your app to your community. Here is some information to assist you: 1. Make your App link Easily Accessible Before beginning to promote your app, make sure you're using your existing online properties and communication methods to publicise the links to your app. If you have a closed community, some of these suggestions may not apply to you. Note: Once your app is available for download, we will provide you with a short link to the app that would be easier to remember and neater when pasted online - and you are welcome to use a URL shortener service of your own as well. Add to your Website/s To let your website visitors know that you have an app, add the App Download Badges to various parts of your website. You can download the high-res versions here: Android - play.google.com/intl/en_us/badges/ iPhone - developer.apple.com/app-store/marketing/guidelines/ Create a Landing Page on your Website: Add a page on your website sharing more information around your new app, where to download it, and how to interact. Add to the Header and/or the Footer of your site Items listed on your website's menu and footer are visible on all pages of your website, and is a great way to make sure the download badges are noticed. Add to your Contact page People visit your Contact page to learn how to communicate with you. Your app is the perfect place to do so! Add a Smart App Banner on your Mobile Site When someone visits your website on their phone, you want to let them know that you have an app available. Adding this code for your iPhone app will make that happen seamlessly. Create a homepage slider. If your website has a promotional area for news such as a slider on the homepage, then this will be a great place to promote the new app. Add to your Social Media branding If you have social media pages such as Twitter, Facebook or LinkedIn, customise the header images to include the app store download badges. On Facebook, you can activate a "Use App" button that can link to your app or to your promotional page. Add to your Email Signature To let your personal and/or professional contacts know that you have an app, create an image (including the App Download Badges) which you can add to your email signature. Here is a handy guide to generating an email signature with Google and Apple download links and how to add these to your outgoing emails. Add to your Email Newsletter If you maintain an email database where you communicate with your partners, the media, advertisers and even your audience, you can send out an emailer to them informing them that you have a new app! You can also add your App Download Badges to the header or footer of your newsletter template so that, over time, people are reminded to download your app. Add to your WhatsApp info If you communicate with your audience via a WhatsApp Business account, customise the information sections with a notice or even links to your app. In the case of WhatsApp, you should be intentional about migrating these group members into your app. During the transition period, use every available area as a way to encourage your audience to engage with you via your app. 2. Explain how to Download the App Today, people of all ages and lifestyles are quite comfortable with downloading and using apps, but it doesn't hurt to provide more guidance on how to find and download your app. Here are some ways to assist: Where do I find your app? Based on what works for you, some possible responses to this question can be: Visit this link on your phone: [provide your shortlink here, which will redirect the person to the relevant app store on their device]. Go to our website and click on [if you have a landing page, provide the link/name of the landing page here]. Share the direct links: For Android, go to the Google Play app on your phone, and search for [your app name]. For iPhone, go to the App Store app on your phone, and search for [your app name] (depending on whether you have an iOS app). For Huawei, go to the Huawei App Gallery on your phone, and search for [your app name] (depending on whether you have a Huawei app). Making your app links visible in as many places as possible means that more people will see it, and will increase your reach. How much space/data will the download need? The apps that we create for you are designed to be a data-conscious as possible, and the size of your app will depend on the features that you have included. If you feel your member base might benefit from this information, then connect with us before launch to find out how large your app's files are so that you can include this info in your messaging, 3. Explain How to Register a Profile To receive messages from you, and send messages including voice notes etc. to you and to others, your members will need to register your profile on the app. From a strategic perspective, you may also want to encourage registration so that: You can derive insights about your member base and deepen your understanding of who is engaging with you; You can better describe your audience to existing advertisers, and determine new advertisers or revenue partners based on your more nuanced audience statistics. With 'known' members, you can ensure accountability of the people within your app community. You can offer better value and service to your member base. Feel free to include this information when guiding your members through app registration: After downloading the app, sign up with your cellphone number by following the prompts. If you forgot to register when you first downloaded the app, access the menu at the top-left of your screen and look for the 'Sign in' option. Type in your mobile number. Check for an SMS with your unique OTP (One Time Pin). Add the 6-digit OTP into the available text field. This level of security protects against fraudulent activity on your cellphone number. Complete all the profile fields. (Note that, because of global data privacy rules, the system cannot force certain fields to be set to mandatory/required. So if you want your members to complete all fields, such as uploading a picture, then let them know in your onboarding communication.) In order to engage with other members in the app, you will need to read and accept our Terms & Conditions, Privacy Policy & Community Standards. Only after you've successfully registered, you will see all the message groups and other content. Don't forget to go back to your Profile to upload a picture, so we can see who you are! Say 'hi' to us in the private message group, and connect with the community in other chat groups! 4. Inform people on why they should Register a Profile Many people who download apps postpone their registration until a later stage and forget to come back, or aren't aware why they need to. Here's some information and a few ideas that may help you: Describe the Features of your App Share some of the app's useful features and functionality. Depending on your app, these may include: Incentivise Registration Everyone loves a competition! During your app launch campaign (and at regular audience-building intervals in your calendar), offer a giveaway to create buzz and excitement. 5. Share info about how your Message groups work In addition to the core features of your app, share more information about what each of your message groups is about, and how they can interact with you. You may have open conversations for people to join/leave, or broadcast or read-only channels for them to be informed. You could also have private, invite-only channels that you can let selected individuals know about. Join/Leave or Mute/Unmute Because individuals can leave and rejoin message groups, add information in the Description section so that members get to know what each group is about. People can also mute or unmute groups by tapping on the respective bell icon. Be sure to let them know as unmuting a conversation is a better alternative to leaving. Find out more about Conversations and Channels in this guide. 6. Interacting with Other Members Draw attention to your Community Standards When putting your new app together, you would have completed a Community Standards document. Community Standards is a set of rules or guidance on what it is and what it is not acceptable to post within your app, demonstrating your acceptance of your social responsibility towards your members and wider communities. Members accept these Standards (as well as your Ts&Cs and Privacy Policy): When first registering on the app; Every time you update your document. They can also return to read these documents in their app menu under Terms. As people start engaging on the app, feel free to remind them of the engagement rules to pre-empt unpleasant interactions. Reporting a Message If a member feels that someone else's message goes against the Community Standards, they can Report that message so that you can then take action: Tap and hold the message that you'd like to report. Select 'Report Message'. In the next section, select up to 3 categories that describe why you'd like to report the message. Type a reason if necessary and tap 'Report'. Once you have reported a message, our administrators will review and decide whether to remove the message. If that message has been removed, it will be replaced by a notice and no longer be visible to anyone. Find out more about this feature here. Blocking Other Members If a member would prefer to stop seeing messages from a particular person, then they can block that member. Tap the person's name, or tap and hold on a message that they have sent. Select 'Block Member'. In the next section, confirm that you'd like to block them. After refreshing the chat, you will not see any previously received messages from that member. Their messages will be replaced by the relevant notice. If you would like to manage your Blocked Members: Go to the menu and select 'Settings' Select 'My Blocked Members' View or Unblock previously blocked members. Note that the administrators will not be able to edit your blocked members. Find out more about this feature here. Encourage Message Reactions Members will be able to react to any message on your app, even in the read-only channels. Let people know early on that they have this ability, and make sure that you are reacting to messages to drive behaviour. To react to a message: Tap and hold the message to which you want to react. Select the reaction of your choice. 7. Requesting Assistance with the App If your members need assistance with the app, they can send an email request to the Fabrik Service Desk. Here's how: Go to the menu, and select 'Request App Support'. Complete the required information. Check your email for a response from our Fabrik App Support team. The email that we receive will include important information about that member's device, app version, and mobile operating system that will help us diagnose the issue much faster. The more this service is used, the quicker and better our team can resolve any issues or bugs. You may want to provide other forms of assistance related to your daily operations. For that, make sure your contact details are made visible to the app members. 8. Providing Feedback about the App or Engagement Your community members may want to provide ideas or suggestions on how the app can be improved to be more useful for your community. You may even want to invite a select group of customers into a 'beta testing' or 'soft launch' phase. When doing so, we advise that you provide an email address of a department or person within your team (perhaps your digital champion) to collect and evaluate this feedback. Some requests may not win support from yourself as our client, or may mean an additional cost due to software development work - so it is best that you evaluate them first. With the feedback or suggestions you agree on, you can: Discuss these with your contact person at Fabrik. Add them to our Feature Suggestion page: fabrik.cloud/feature-suggestion Email feedback@fabrik.cloud 9. Consider areas of resistance Introducing something new will bring resistance from the groups of people that are affected, such as: internal teams or other departments clients community members demographical criteria, such as different age groups, etc. Giving thought ahead of time to the potential reasons why some may object to engaging on your new app means that you can plan ahead and pre-emptively include points or FAQs in your communications to address these.
- How to Assign Trusted Status
Coming soon! For now, watch this video.
- App Launch Ideas
Did you know that the highest frequency of app downloads occur in the first month after you announce your new app? To take advantage of this period of high visibility, there are a few easy activities that can help you spread the word. It's best to get started on these early, and have them ready to be promoted on the day of your app launch. Note that we recommend our clients call listeners who use your app ‘members’ instead of ‘users’ - or you can even give your App Community Members a special name! 1. Incorporate News of your App into your Broadcast If you are a radio station, this section is especially for you! If not - skip ahead to the next section. Capture your listeners while they’re tuned in, with live reads and other live or pre-recorded promos. It’s recommended that these start on the day of launch, and keep promoting your app indefinitely to sustain engagement. Launch Segment Add a segment into a few shows on Launch Day. Some ideas are: Interview your Project Champion and talk about some of the features of the app. Get your presenter to review and discuss the app in their show. Ask your audience to send you a voice note, and play it on air. Live reads Your best influencers are your presenters! Deliver live reads and/or pre-recorded clips frequently during launch week. Reduce the frequency for the rest of the month. After the initial launch phase, reduce the frequency a little more and play as a standard call-to-action in your usual programming. Some Useful Talking Points Why should people download the app? “It’s our radio station in your pocket on the go/wherever you are!” “The app is for our VIPs; an exclusive space where our most loyal listeners can connect directly with us!” “Get the app to receive exclusive content that is only available on the app (not on social or website)” Live streaming “Never miss your favourite show/music again!” “Did you know live streaming only uses 14MB per hour?” Podcasts “If you missed that incredible on-air moment/interview/feature, listen to the podcast in the app!” “Listen again to that incredible on-air moment/interview/feature!” “Share that incredible on-air moment/interview/feature with friends!” “Catch the podcast of the latest News/Sport/Traffic update!” ‘Contact the Studio’ channel “Message us directly in studio and we will respond directly to you.” “Send us your voice note to play on air!” Conversations “Chat with other listeners in Community Chat!” “Mute a channel if you want to join but without an endless stream of notifications!” Promote the read-only Channels you’ve created for Breaking News etc. Special Offers – “exclusive offers only available to registered app members” 2. Use Activations to Increase Awareness of your App When introducing something new, nothing beats the impact of a face-to-face interaction: Take advantage of an upcoming activation or Outside Broadcast to plan your Launch Day. At regular activations, include a "download squad" of a few team members who are on-hand to help people download the app and register their profile. Special activations at regular intervals driving new downloads and new registrations. At activations, it's handy to have: A banner or two promoting the app so people can see at a distance. Wi-Fi provided by yourself or the venue so people don't have to use their cellular data to download the app. 3. Tell the Media Send a Media Release describing your app to your local print and online media publications. Here are a few paragraphs you could customize and distribute: And if you can, why not go ahead and use print media?! 4. Use your own Digital Platforms Your key metrics in measuring app audience growth should take into consideration your digital audience on your social media. Your social media plan over the launch period (and constantly thereafter!) should incorporate the promotion of your app and its various features and content. Here are some brilliant examples from some of our clients: 5. Send out an Emailer to your Partners, Industry If you currently maintain an email database where you communicate with your partners, the media, advertisers and even your audience, you can send out an emailer to them informing them that you have a new app! In general, you should consider migrating all existing platforms you use to communicate with your audience (such as emails and WhatsApp) to your app. During the transition period, you can use these channels as a way to encourage your audience to engage with you via your app. Within this emailer, it would be useful to include some of the benefits of the app to encourage your audience. 6. Add to your Email Signature To let your personal and/or professional contacts know that you have an app, create an image (including the App Download Badges) which you can add to your email signature. Here is a handy guide to generating an email signature with Google and Apple download links and how to add these to your outgoing emails: https://snapprealestate.com/how-to-add-app-store-google-app-download-links-to-your-email-signature/ Be sure to check out some of our other How-To Guides on how you can encourage your community to download your app!
- Obtaining your YouTube API Key
If you would like your YouTube videos to appear natively in your app, our team will need to connect to your account directly. To do this, we will ask you for your YouTube API Key. The YouTube API is an application programming interface that allows you to embed videos, curate playlists, and offer other YouTube functionalities on your website or, in this case, your app. 1. Log in to the Google Developers Console. Go to the Google Developers Console and log in using your YouTube login details (email address and password). 2. In the navigation menu on the left-hand side, select APIs & Services, and then Credentials. 3. Select Create Project. For Project Name, we suggest "YouTube API Key for Fabrik App". Location: No organisation. 4. Select your new project. 5. In the navigation menu on the left-hand side, select APIs & Services, and then Library. 6. Scroll down to the YouTube section, and select YouTube Data API v3. 7. Click Enable. 8. On the left-hand menu of the screen that appears, select Credentials. 9. At the top of the screen towards the centre, click on the +Create Credentials link. 10. From the drop-down, select API key. Your new API key will appear in a pop-up window as a string of letters. 11. Send the API key to us. Obtaining your Channel ID In some instances, you may need to obtain a YouTube channel ID. Follow this guide on how to do so.
- Add Directory Categories and Listings to your App
If you have selected the Service Directory option when signing up for Fabrik, you've empowered your community with an opportunity to attract revenue - while offering affordable promotional opportunities to business owners in your community. Based on your pricing model, you might be able to administer your directory. Here's a quick guide on how to populate your app with directory categories, and to upload listings to these. A. Log in In Community Centre, navigate to Service Directory and click on Manage Listings. If you don't see this option, then your pricing tier does not allow for you to administer these listings. Please speak to your Fabrik/PAL representative. B. Add a Category Before you add a Business, you need to set up your categories. Click on the + Directory Category button on the top-right of the screen. Type in your Category title. Try to keep the name to a maximum of 20 characters. If the title is longer than 20 characters, it will be shortened on many devices. Category names appear in white text by default. Upload your category icon. It is recommended the icons of all your categories are designed to in the same colour using a consistent style. You can upload an image of any file type (such as .png or .jpeg). The system will resize the icons to fit within the space. Click Create. Note that your category won't display in the app until a Business has been added to it. C. Add a Business To add a business, make sure you are in the Categories section. Click on the three dots next to the Category under which the business should appear. Select Create Business. 4. The image that you upload needs to be a landscape image in an 8:3 ratio (example 800px across by 300px down), and less than 1MB so they can load quicker. 5. Note that, when adding a business, all fields are required.
- Frequently Asked Questions
Please note that not all FAQs will be applicable to your app. INDEX How to listen to podcasts How to send a message How to send a voice note How to register on the app What should I do with a One Time Pin (OTP)? How to activate push notifications How to disable push notifications How to join a channel/conversation How to opt out of a conversation/channel How to start/stop the livestream. How to change your cellphone number How to edit/upload your profile picture How to edit your username How to update your email address How to change/upload your birthdate How to delete your profile How to send images/videos How to send documents in a conversation How to request app support How to listen to podcasts To listen to podcasts: Tap on the “Rewind” button at the bottom left of your screen. The podcast screen will appear Scroll through the list of podcasts and press the play icon next to your chosen podcast to listen to it. To search for a specific podcast, simply tap the magnifying glass icon at the top right of your screen. The search screen will appear. Tap the arrow to choose from a list of categories. Or tap the magnifying glass and type in your desired podcast. To share to podcasts: Follow step one above and locate the podcast you wish to share. Tap the sharable icon on the right side of the podcast. Choose the app in which you would like to share the podcast and send. How to send a message To send a message in a conversation: Tap on the "Messages" tab in the navigation bar at the bottom of your screen. Locate the relevant conversation/channel and tap on it. At the bottom of your screen, you will see "Type a message." Tap on it. Type your message. You can also send voice notes, images/videos, and documents in a conversation. When you are done, tap the arrow on the right side of your screen to send. How to send a voice note To send a voice note in a conversation: Tap on the "Messages" tab in the navigation bar at the bottom of your screen. Locate the relevant conversation/channel and tap on it. At the bottom right of your screen, you will see a microphone icon. To begin recording, press and hold on the microphone icon. You will need to hold down the icon until you are done with your recording. When you release the icon, the voice note will automatically be sent to the conversation. How to register on the app You will need to register on the app in order to send and receive messages, voice notes and images: Tap on the three bars at the top left side of your screen. This will open a menu. Tap the "Sign in" option. Enter in your mobile number (including the 0) and agree to the Terms and Conditions by checking the box. Tap the "Continue" button. A 6-digit number called an OTP (One Time Pin) will be sent to your cell phone as an SMS. This will either be filled in automatically by your device, or you will be required to fill it in manually in the underlined field provided. If you did not receive the OTP, follow these steps What should I do with a One Time Pin (OTP)? Tap on the "Confirm" button. You are now successfully registered on the app What should I do with a One Time Pin (OTP)? An OTP, or One Time Pin, is a special pin that acts as a precaution against someone trying to access your app on a different device. It is a 6-digit number that our system will automatically generate and send via SMS to the cellphone number with which you registered. To ensure security, the number is only valid for 10 minutes, so you will need to complete your registration or sign-in process within that time. If your OTP does expire, you will need to request a new one by entering your cellphone number again. When registering a new account or signing back into the app, you will be required to enter in your cellphone number. For verification purposes, a One Time Pin (OTP) will be sent to the number you have provided. Once you receive the OTP, enter it into the underlined field provided. Find out more about How to register on the app. How to activate push notifications To activate push notifications: Tap on the "Messages" tab in the navigation bar at the bottom of your screen. Locate the conversation/channel for which you would like to receive notifications and tap on the grey bell icon to the right. (You might need to give the app permission to send you notifications. If this is the case, tap "Allow" on the popup box that appears) Once the bell turns green, you will be able to receive push notifications for that channel. How to disable push notifications To disable push notifications: Tap on the "Messages" tab in the navigation bar at the bottom of your screen. Locate the channel you would like to disable notifications for and tap on the green bell icon on the right side. A popup box will appear with the message "Are you sure you want to mute?" Tap the "Yes" button to confirm. Once the bell turns grey, your push notifications will be disabled for that channel. How to join a channel/conversation To join a channel/conversation: Tap on the "Messages" tab in the navigation bar at the bottom of your screen. At the bottom of your screen, the channels(s) you have not joined yet will be greyed out. Locate your desired conversation and tap on the grey power icon on the right side. Once the power icon turns green, you will have access to that channel. How to opt out of a conversation/channel To opt out of a conversation/channel: Tap on the "Messages" tab in the navigation bar at the bottom of your screen. Locate the conversation you would like to leave and tap on the green power icon on the right side. A confirmation box will pop up with the message "Are you sure you want to leave?." Tap on the "Yes" button to confirm. Once the power icon turns grey, that channel will be greyed out. Here is how you can re-join a conversation and channel: How to join a channel/conversation. How to start/stop the livestream. To start the livestream, simply tap on the play icon, which looks like a right arrow, at the bottom left of your screen. To stop the livestream, simply tap on the stop icon, which looks like a solid square, at the bottom left of your screen. How to change your cellphone number If you have changed your phone number, please log out of your current profile and log back in with your new number. You will then follow the normal sign in process thereafter. For more details on that process, please view more information on How to register on the app. How to edit/upload your profile picture To upload or edit your profile picture: Tap on the three bars at the top left of your screen. This will open a menu. Tap on the "My Profile" option. Tap on the picture next to your username. This will open your gallery. Select your desired picture and tap the tick at the top right of your screen. Once your profile picture is uploaded, tap the "Save" button on the top right. How to edit your username To edit your username: Tap on the three bars at the top left of your screen. This will open a menu. Tap on the "My Profile" option. Tap on your username and edit as desired. When you are done, tap the "Save" button on the top right How to update your email address To edit or upload your email address: Tap on the three bars at the top left of your screen. This will open a menu. Tap on the "My Profile" option. Locate the "Email" option. Type in your email address. Tap on the "Save" button on the top right. How to change/upload your birthdate Your app's brand owner has access to all the information that you upload in your profile. If the app's profile section requests your birthdate, please refer to your app's privacy policy for details on how your information is being protected. To edit or upload your birthdate: Tap on the three bars at the top left of your screen. This will open a menu. Tap on the "My Profile" option. Locate the "Date of Birth" option. Enter in your date of birth by selecting the appropriate date. Tap on the "Save" button on the top right. How to delete your profile If you wish to suspend your profile, simply just sign out. You may sign back in at a later stage. If you want to delete your profile completely, you can make a request (by following the steps in this article: How to request app support) and we will remove you. How to send images/videos To send images or videos in a conversation: Tap on the "Messages" tab in the navigation bar at the bottom of your screen. Locate the relevant conversation and tap on it. At the bottom right of your screen, you will see a camera icon. Tap on it. Select the images or videos that you wish to send. (You might need to grant the app permission to access your media. If this is the case, tap "Allow" on the popup box that appears). You can add a caption to the image/video if you wish to do so. When you are done, tap the arrow on the right side of your screen to send. How to send documents in a conversation To send a document in a conversation: Tap on the "Messages" tab in the navigation bar at the bottom of your screen. Locate the relevant conversation/channel and tap on it. At the bottom of your screen, you will see an attachment icon. Tap on it. Select the document that you wish to send. (You might need to grant the app permission to access your media. If this is the case, tap "Allow" on the popup box that appears). You can add a caption to the document if you wish to do so. When you are done, tap the arrow on the right side of your screen to send How to request app support If you are experiencing technical issues with your app you can request app support and one of our team members will be in touch with you within one business day. How to request app support: Tap the three bars at the top left of your screen. This will open a menu. Tap the "Request App Support" button located just above the "Sign Out" option. A new page will open with some of the fields already filled in. In the blank space under your email address, type out your issue/concern with as much detail as possible. When you are finished, tap the "Submit" button. You will receive an automated confirmation of your request in your email as well as a link to track your query.







